When someone becomes an identity theft victim, his or her life is turned upside down. Those who own or work for a company in the Merchant Services Protection Plan can gain access to Personal Identity Theft Restoration Advocates 24 hours a day, seven days a week. These professionals will offer complete, personalized identity recovery services for the business owner, family members or staff. After calling 800-511-2896, a personal identity theft victim is assigned a Recovery Advocate to manage the case and activate the members of the Recovery Team to help with the recovery process from start to finish.